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I'm Begging You Virginia Tech, Take My Money

A month ago, I wrote this story, saying how much I wanted a tin of popcorn with Mike Young's aging mug on it. 

Now I want more.

That request was for something I could send out to friends at Christmas time who were fellow Hokie fans. Everyone likes flavored popcorn, and there'd be no better way to say "Go Hokies" to friends in the middle of basketball season than a tub of it with the basketball coach's image on it.

But today's news warrants something extra. Perhaps a limited edition can to commemorate Mike Young winning the ACC Coach Of The Year honors.

The popcorn would still taste as sweet, but it would be something that would be more of a collector's item to remind you of what a memorable season this has been. It could be a limited edition run of only so many cans, and when those were sold, there would be no more.

Before you laugh, I have boxes of cereal from the 1990s commemorating Virginia Tech successes on the football field. You can buy old Sports Illustrated editions with Michael Vick on the cover for far more than what they cost back in the day. People like to have things that remind them of a happy time years ago. 

Exhibit A would be the tin of popcorn sitting on a shelf here in my office that says "Washington Nationals, 2019 National Champions." The popcorn was long gone only a few days after the tin arrived at my home

But it’s not going to ever be thrown away. Nor would a limited edition tin of Mike winning Coach Of The year. 

So to the good people in the marketing department at Virginia Tech, take my money. Give me a reason to overpay for popcorn. Force me to join the Hokie Club if you have to, but there's money on the table all across Hokie Nation.

Give me a reason to send it to you.

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Tuesday, 22 June 2021
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